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"Companies only have a chance at true greatness when they are driven by a mission. Our mission is to revolutionize food and make clean eating fun.
Quest Bars were created from a simple idea: food should taste as good as it is good for you with zero compromises. We set out to deliver something that no one had done before and believed that with enough hard work and innovation food could be delicious and good for you. People eat for enjoyment rather than sustenance. That’s why Quest is driven to engineer foods that don’t compromise on taste or nutrition."